McDonald’s has a secret sauce that made their Big Mac and the company successful. 

Burger King told you that “you can have it your way” every time  to get you to buy their burgers.

Now that I have your attention, what is the “secret sauce” that will solve your customers’ problem(s) better than anyone else?

Now I know that these are examples of food industries, but that does not mean that you can’t have your own recipe for your “secret sauce”.  If you are a former news re...